As of late, Google is quickly becoming the ultimate tool used to find local information and services. They are also the go-to source for your business’s Google My Business (GMB) […]
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Common Marketing Terms – Part One
The marketing terminology industry is an enormous and often confusing one. Many people are not even aware of the terminology used in digital advertising, but anyone who has participated in […]
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From FORBES.com – Marketing Hiring Slows. Is A Recession On The Horizon?
Marketing Hiring Slows. Is A Recession On The Horizon? Recessions are never easy to predict—except in hindsight. However, the most recent CMO Survey, published in February 2019, points to CMOs’ fears […]
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Why marketing to seniors is so terrible
This article appears in Fast Company Ads geared toward older consumers tend to be condescending at best, offensive at worst. Here’s why marketers get seniors wrong. Plus, a look at the […]
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Why Marketing Your Product Is More Important Than The Product Itself
Original Posting Forbes.com With roughly $4.8 trillion in retail e-commerce sales projected globally by 2021, it would appear that there is ample opportunity for e-commerce businesses to excel. However, nearly 8 out of […]
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