Even with a healthy budget and a compelling mandate, nonprofit marketers have major challenges to overcome. And in doing so, many of the best practices dominating the for-profit discussions simply […]
Read moreMonth: May 2019
Why marketing to seniors is so terrible
This article appears in Fast Company Ads geared toward older consumers tend to be condescending at best, offensive at worst. Here’s why marketers get seniors wrong. Plus, a look at the […]
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Why Marketing Your Product Is More Important Than The Product Itself
Original Posting Forbes.com With roughly $4.8 trillion in retail e-commerce sales projected globally by 2021, it would appear that there is ample opportunity for e-commerce businesses to excel. However, nearly 8 out of […]
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What is a marketing funnel?
Watch the video below on a great explanation of what exactly marketing funnels are and how they work
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13 Proven Social Media Marketing Tips for Small Businesses & Entrepreneurs
Buffer created this video on Social Media Marketing
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